The full story: I'm the partner development manager for the American Press Institute’s Metrics for News program. I spend my time reading, writing, processing, and thinking about all aspects of news and media, but especially metrics. API's Metrics for News is a suite of tools and services designed to help publishers understand their audiences more deeply, learn how to use data more effectively, execute data-informed changes in their newsroom structure, and build coverage strategies that create more high-value content. I empower prospective and newly-signed partners to understand how MFN’s suite of products can help them build a loyal and engaged audience over time. .
I am a graduate of the University of Kansas and twice served as editor-in-chief of the University Daily Kansan, where I led a newsroom transformation from a print mindset to a digital-first operation. I have interned at a variety of news organizations including the Chicago Tribune, Indianapolis Star, Lawrence (Kan.) Journal-World, and Sunflower Publishing, which owns Best of Lawrence Magazine and Kansas Weddings Magazine. I also worked as an undergraduate teaching assistant at KU for two journalism courses, digital media reporting and news literacy.
I currently live in Chicago and often fly back to Washington, D.C. When I'm not being a complete and total news nerd, I *really* enjoy traveling, watching Kansas basketball, and spending time with my nephews and greyhounds (see below).